Cashowa
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Bulky items, shipping damage, slower turns and cash tied up in big stock.
Home goods are heavy and awkward, and that changes everything about the economics. Shipping is not a small line item, it is often the thing that decides whether an order was worth taking. A sofa and a mug are not the same business even if they sit in the same shop.
Damage in transit is a real and recurring cost. Breakages, corner knocks and returns of things that are expensive to send back all take a bite that lighter categories never feel. Good packaging costs money and bad packaging costs more.
Stock turns slowly. People buy a lamp when they redecorate, not every month. That means cash sits in inventory longer, and buying decisions are harder to reverse, so getting the buy right matters more than it does where you can reorder weekly.
55 categories, each with its own page.
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